Spur Grill & Go the latest addition to a growing Spur Brand Family
December 1, 2015
Spur Corporation took another significant step in expanding the Spur Steak Ranches brand in December 2015 with the unveiling of Spur Grill & Go, the quick and convenient fast-casual version of the full-size Steak Ranch.
The brand positions itself within the fastest growing sector of the restaurant industry that is the ‘fast-casual’ phenomenon, and seeks to service smaller towns and travel nodes previously unsuited to the traditional Spur Steak Ranch model.
Spur Grill & Go’s core statements include a commitment to the same quality, taste and value for money intrinsic to the Spur success story, while at the same time emphasising convenient simplicity through a smaller, bespoke menu and a swift counter-service model within a fresh and trendy, new-look restaurant environment.
The menu focuses on traditional classics such as burgers, steaks, ribs and wings, as well as breakfasts, toasted sandwiches, gourmet milkshakes, desserts and aromatic filter coffee.
Spur Grill & Go joins a growing Spur Group brand family which comprises Spur Steak Ranches, Panarottis Pizza Pasta, John Dory’s Fish Grill Sushi, Captain DoRegos, The Hussar Grill, Spur Steak & Grill (UK), Spur RBW (UK), Casa Bella and RocoMamas. The Group’s international footprint includes over 500 restaurants worldwide, covering Africa, UK, Mauritius and Australia.